June 15 – June 22 · Steam Next Fest | Presented by Howtomarketagame.com
Your Daily Stats — Enter from Steamworks
DaySNF Store Impressions
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Log into Steamworks and select your game.
Click Marketing & Visibility
Ensure Select a Range has the SNF dates, and click the Show Impressions Graph button
In the Impressions graph, find the line for SNF sales page and hover the cursor over each day.
Only enter the data for your main game, not the demo.
Wishlists
?Wishlists added that day only (not cumulative). In Steamworks go to:
Financial Info
Wishlists
Set the date range to a single day and copy "Wishlist Additions" (NOT Wishlist balance for period)
Yes, just enter the raw wishlist number. Yes, you might be including wishlists from content creators or your baseline wishlists, but so were the previous benchmarks.
Wishlist Forecast ?The forecast looks at how much of a game's total 7-day wishlist count was typically accumulated by each day (e.g. "by end of Day 3, most games had earned ~X% of their final total"), then divides your current cumulative wishlists by that percentage to project what your final total will be. The three estimates (pessimistic/realistic/optimistic) use the P80/P50/P20 pacing percentiles from the Feb 2026 survey data. There is no way to know if June 2026 will follow similar trends. Don't Freak Out.Day — of 7
Pessimistic
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Realistic
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Optimistic
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Daily Impressions vs Feb 2026 Benchmarks
Solid line = median · shaded band = P30–P70 · Feb 2026 SNF survey (n=169)
Daily Wishlist Additions vs Feb 2026 Benchmarks
Solid line = median · shaded band = P30–P70 · Feb 2026 SNF survey (n=169)
Share Your Data — Help Future Surveys
Submitting your results helps build better benchmarks for future Next Fests. Your daily numbers will be anonymously added to the dataset. Steam page is required; everything else is optional.
Venn Diagram (from SNF widget) ?Access this data from the dashboard of Steamworks.
Chris Z here — I will not share your data individually. It will only ever be used in aggregate.
How Your Game Compares to Feb 2026 Next Fest
Each dot = one game from the Feb 2026 SNF survey (n=170) · Your game shown as tier emoji · Requires "Wishlists before SNF" to be filled in
Page conversion rate · P&W ÷ total wishlists
Where your conversion rate sits vs the full Feb 2026 survey distribution
Demo conversion rate · P&W ÷ total players
Of everyone who played your demo, what % also wishlisted