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How To Market A Game

Feel Confident marketing your game

Month: November 2025

Review Guesser How To

Posted On November 17, 2025November 18, 2025 By zukalous

Jonas Tyroller released a fun free browser plugin that hides the number of Steam reviews a game has and you have to guess between 6 options. Then it tells you if you got it wrong.  Here is a link for you to download it yourself and install it on your Continue Reading

The cycle of a hit genre

Posted On November 12, 2025November 15, 2025 By zukalous

In the last blog post I pointed out that indies should be optimistic about the Steam marketplace because there are so many genres just exploding in popularity and most of those games can be made in short periods of time. Here are the genres that I really think fit this: Continue Reading

The optimistic view that indie games are in a golden age right now

Posted On November 4, 2025November 4, 2025 By zukalous

It has been a rough couple of years in the games industry with layoffs and studio closures. However, from the perspective of a single-I or small team, we are in the middle of a golden age and most developers don’t realize it. (Side note most journalists don’t realize we are Continue Reading