Feel Confident marketing your game
Benchmarks: This post is part of my series on marketing benchmarks that will help you understand how your game is doing and what is normal. The data in this report was updated on September 14th, 2026. To read the archived report from 2022 click here. To learn more, check out Continue Reading
As you know, it is very important to launch your game’s “coming soon” Steam page at least 6 months (even better, 1 year) before your game’s launch so that you can slowly build interest and collect wishlists. When you launch your “coming soon” page you have an excuse to promote Continue Reading