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How To Market A Game

Feel Confident marketing your game

Day: July 22, 2021

GDC 2021 Wednesday Wrap-up

Posted On July 22, 2021July 23, 2021 By zukalouscomment

Cross Promotion: The Benefits of Collaborating with Other Developers Speaker Philomena SchwabCo-founder & Game Designer Stray Fawn Studio This was the greatest marketing talk I saw at GDC this year. You should really do what Philomena is talking about here. These tactics will get you more wishlists, more sales. It Continue Reading

GDC 2021: One More Run: The Making of ‘Spelunky 2’ with Derek Yu

Posted On July 22, 2021July 22, 2021 By zukalouscomment

These are the high-level TL;DR notes of Derek Yu’s talk about the success and challenges of making Spelunky 2.  This talk really isn’t about marketing but Derek is a very rare designer who manages to make amazing games, write well, and can explain game design without getting too woo-woo or Continue Reading