Ask any indie game dev what the secret to marketing an indie game is and you will hear pretty much the same thing: get featured on the Steam or the mobile App Stores, get covered by the press, get covered by a popular streamer. Launch without those and that game Continue Reading

It is the new year and that means it is resolution season. There is a good chance that you have decided, this year, finally, to finish a game.  Great goal! You should definitely do this! You have probably already heard the same advice from hundreds of other people: keep your Continue Reading

I admit it. Composing a list of the best bits of email marketing of 2017 might seem about as thrilling as awarding the best “Terms and Conditions Agreements” or best “Privacy Policy” text. I get it. But Please, stick with me here.  Email marketing is the number one thing most indies Continue Reading

As a 9 year old, the greatest day of every month was when the new issue of Nintendo Power appeared in the family mailbox. I would pour over the 100+ pages of screenshots and game previews the same way a medieval monk would a sacred religious text. Nintendo Power was Nintendo Continue Reading

Good news, you read that email marketing is more powerful than Facebook and Twitter for getting people to buy your game and so you signed up for an email marketing service. But now you are thinking, what am I actually supposed to do with my email list?  Well luckily I Continue Reading

It was Kevin Kelly who wrote that if you have 1000 true fans you can make a sustainable living being a creative because they will always buy whatever you produce. I always wondered though, how do I know how many true fans I currently have? Am I at one true Continue Reading

With the release of Mario Maker, everyone has the opportunity to create levels for one of the greatest series in the history of video games. This presentation will give you a brief history of the genre, an understanding of what makes 2D Mario levels so good. This talk includes links Continue Reading

  Yesterday I uploaded Drill Planet to the iOS app store. If the review gods are on my side, Drill Planet should be available before the end of July. This is how I got it out on time and with minimal monetary investment. Note: You can play an HTML-5 version of Continue Reading

    New version of City Tuesday in playtest: Here is what is new since you last playtested: 1) A NEW PUZZLE. It is at the end of “country world”. Puzzle elements include some of the following: – An anglophile – A constant gardener – A dog with a passive Continue Reading